01460nas a2200193   4500008004100000245005500041210005500096260000900151300001400160490000700174520085800181653002001039653002401059653002301083653002501106100002401131700002201155856008901177       1993                        eng d00aRethinking Genre from a Sociocognitive Perspective0 aRethinking Genre from a Sociocognitive Perspective  c1993  a475–5090 v103 aThis article argues for an activity-based theory of genre knowledge. Drawing on empirical findings from case study research emphasizing "insider knowledge" and on structuration theory, activity theory, and rhetorical studies, the authors propose five general principles for genre theory: (a) Genres are dynamic forms that mediate between the unique features of individual contexts and the features that recur across contexts; (b) genre knowledge is embedded in communicative activities of daily and professional life and is thus a form of "situated cognition"; (c) genre knowledge embraces both form and content, including a sense of rhetorical appropriateness; (d) the use of genres simultaneously constitutes and reproduces social structures; and (e) genre conventions signal a discourse community's norms, epistemology, ideology, and social ontology.10aactivity theory10adiscourse community10asituated cognition10astructuration theory1 aBerkenkotter, Carol1 aHuckin, Thomas, N  uhttps://genreacrossborders.org/es/biblio/rethinking-genre-sociocognitive-perspective