@article {955,
	title = {Rhetorical Organization of Chairmen{\textquoteright}s Statements},
	journal = {International Journal of Applied Linguistics},
	volume = {6},
	year = {1996},
	month = {1996},
	pages = {43{\textendash}63},
	abstract = {J. M. Swales{\textquoteright}s move-step approach (eg, 1981) to research article introductions is applied to the rhetorical organization of chairmen{\textquoteright}s statements in annual reports by British companies, drawing on 95 such documents obtained from 93 companies. The proposed relationships \& confidence model suggests that these reports make three moves in their introductions: establishing relationships between the chairman, the company, \& the readers; maintaining confidence; \& reinforcing relationships already established. These moves are described as rhetorical strategies designed to achieve \& enhance a particular image of the chairman \& the company. It is suggested that the move-step method might be useful for raising the genre awareness of English for specific purpose (ESP) students \& for improving ESP courses.},
	keywords = {annual report, business, introduction, rhetoric, Swales},
	author = {Skulstad, Aud Solbj{\o}rd}
}
