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Abbreviation of mimeme, which is derived from the Greek mimesis (imitation).
Coker, Christopher. War, Memes and Memeplexes. In International Affairs, Vol. 84, No. 5 (Sep., 2008) , pp. 903-914. Published by: Wiley on behalf of the Royal Institute of International Affairs. Article Stable URL: http://www.jstor.org/stable/25144927