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1995
[639] Berkenkotter, Carol, and Thomas N. Huckin. "Gatekeeping at an Academic Convention." In Genre Knowledge in Disciplinary Communication, 97-116. Hillsdale, NJ: Lawrence Erlbaum, 1995.
[640] Berkenkotter, Carol, and Thomas N. Huckin. "News Value in Scientific Journal Articles." In Genre Knowledge in Disciplinary Communication: Cognition/Culture/Power, 27-44. Hillsdale, NJ: Lawrence Erlbaum Associates, 1995.
1993
[642] Bhatia, Vijay K.. Analysing Genre: Language Use in Professional Settings In Applied Linguistics and Language Study, Edited by Christopher N. Candlin. London: Longman, 1993.
2004
[644] Bhatia, Vijay K.. Worlds of Written Discourse In Advances in Applied Linguistics, Edited by Christopher N. Candlin and Srikant Sarangi. London: Continuum, 2004.
1980
[647] Bitzer, Lloyd F.. "Functional Communication: A Situational Perspective." In Rhetoric in Transition: Studies in the Nature and Uses of Rhetoric, edited by Eugene E. White, 21-38. University Park, PA: Pennsylvania State University Press, 1980.
1968
[646] Bitzer, Lloyd F.. "The Rhetorical Situation." Philosophy and Rhetoric 1 (1968): 1-14.
1978
[649] Black, Edwin. "The Sentimental Style as Escapism, or the Devil with Dan'l Webster." In Form and Genre: Shaping Rhetorical Action, edited by Karlyn Kohrs Campbell and Kathleen Hall Jamieson, 75-86. Falls Church, VA: Speech Communication Association, 1978.
[648] Black, Edwin. Rhetorical Criticism: A Study in Method. Madison, WI: University of Wisconsin Press, 1978.
2004
[653] Bolter, Jay David. "Theory and Practice in New Media Studies." In Digital Media Revisited: Theoretical and Conceptual Innovations in Digital Domains, edited by Gunnar Liestol, Andrew Morrison and Terje Rasmussen, 15-33. Cambridge, MA: MIT Press, 2004.
2006
[654] Boyne, Roy. "Classification." Theory, Culture, & Society 23 (2006): 21-50.
1992
[656] Briggs, Charles L., and Richard Bauman. "Genre, Intertextuality, and Social Power." Journal of Linguistic Anthropology 2 (1992): 131-172.
1981
[657] Brinton, Alan. "Situation in the Theory of Rhetoric." Philosophy and Rhetoric 14 (1981): 234-247.
2004
[660] Brooks, Kevin, Cindy Nichols, and Sybil Pirebe. "Remediation, Genre, and Motivation: Key Concepts for Teaching with Weblogs." In Into the Blogosphere: Rhetoric, Community, and the Culture of Weblogs, edited by Laura Gurak, Smiljana Antonijevic, Laurie Johnson, Clancy Ratliff and Jessica Reymann. Minneapolis, MN: University of Minnesota Libraries, http://blog.lib.umn.edu/blogosphere/remediation_genre.html, 2004.
1979
[658] Brooks, Cleanth, and Robert Penn Warren. Modern Rhetoric. New York: Harcourt Brace Jovanovich, 1979.
2002
[659] Brooks, Kevin. "Reading, Writing, and Teaching Creative Hypertext: A Genre-Based Pedagogy." Pedagogy: Critical Approaches to Teaching Literature, Language, Composition, and Culture 2 (2002): 337-358.
1973
[663] Burke, Kenneth. "The Rhetorical Situation." In Communication: Ethical and Moral Issues, edited by Lee Thayer, 263-275. New York: Gordon and Breach, 1973.
1969
[662] Burke, Kenneth. A Grammar of Motives. Berkeley: University of California Press, 1969.

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