Genre is a idea that crosses disciplinary, national, methodological, conceptual, and pedagogical borders. The purpose of Genre across Borders (GXB) is to advance genre theory and research by helping scholars and students cross these borders. The site combines two primary functions:
- As a reference guide to scholarship in the many fields of genre study
- As a networking portal for scholars and teachers
GXB aims to offer a comprehensive overview of the multiple strands of genre scholarship and their relationships, in order to catalyze intellectual exchange and pedagogical innovation and to help us understand the processes and motivations of genre development, evolution, and circulation.
Jamieson and Campbell (1982) theorize how to name, define, and understand the blending of generic features in certain acts. "For our purposes, we shall label such generic blends 'rhetorical hybrids,' a metaphor intended to emphasize the productive but transitory character of these combinations" (p. 147). Jamieson and Campbell do not specify whether the fusion is to result from recurrent elements or is more unique to a particular moment or situation.