Emergent genre

A cybergenre that bears a "chromosomal imprint" of an antecedent genre in another medium, but demonstrating significant change warranting identification as a new genre (Shepherd & Watters, 1998).

Reference: 

Shepherd, M., & Watters, C. (1998). The evolution of cybergenres. In 31st Hawaii International Conference on System Sciences, ed. R.H. Sprague, Jr. Maui: IEEE Computer Society Press.

Example: 

A online "personalized news page" has emerged from newspapers' migration into cyberspace to accommodate internet users' expectations for individualization of services. 

Contributed by: 

Emerging Genres class, N.C. State University, Spring 2010

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